Asos Green Lounge

UK online fashion retailer Asos launched an eco-driven section on their website on February 19th. Asos features the latest trends and celebrity looks - a bit more sophisticated and mature Forever 21.It is one of my favorite sources for that bit of something different. Sign up for their email newsletter and enjoy a real treat. They sell internationally so don't fret if you don't live in the UK.

According to their blog: "...THE GREEN ROOM will fill you in on all the latest stories from the real people behind your favourite finds on ASOS.com. We'll be asking the brands who sell in THE GREEN ROOM and anyone who plays a key roll in bringing you the latest fashion that support people and the planet.

SOCIAL & ENVIRONMENTALLY AWARE BRANDS – features amazing labels that promote people and planet, from Swedish Hasbeens much-feted ecologically prepared, natural grain leather footwear to the hotly anticipated Emma Watson for People Tree collaboration.

ASOS.COM OWN LABEL – We launched our first Fairtrade cotton jersey pieces back in December, here you'll find an ever increasing number of own brand creations designed inhouse by our super designers and suppliers - there will be some basics but well be dropping a few styles with a twist on site - search 'FAIRTRADE' onsite now - don't miss out! (check out the fab Chrissie Abbott designed tee). The Fairtrade status of these products ensures that the cotton farmers have been paid a fair price for their crop. Each farming community also receives a social premium that they invest in social projects such as building schools and hospitals (see one of our next blogs for commentary directly from the Fairtrade Foundation)

BEAUTY– a range of products that pamper without using any ingredients that are damaging to the environment - and of course your skin! Includes well-known brands such as Cowshed, This Works and Neal’s Yard. Lush!"

Ahh another reason to practice retail therapy online and feel good about your choices.

--till next week Restore, Recycle, Refresh & Renew.

Bodkin Just Keeps on Keeping on...

Bodkin Designer Eviana Hartman shares her favorite green items with Daily Candy on the eve of NY Fashion week.
The top 5:
1) Her own Bodkin Jedi Pant $170 from the Fall '09 collection (see image #8 for the organic wool design).
2) Rachel Comey’s raincoat with the rounded shoulder overlay piece and built-in belt (to preorder, call Frances May, 503-227-3402; $579)
3) Black and lavender geometric-printed tights from Gaspard Yurkievich and a spotted pair by Hansel from Basel.
4) Housewares from Tortoise General Store, a Japanese housewares shop in Venice, California.
5) Costa Rica
--till next week Restore, Refresh, Recycle & Renew

It's 10AM somewhere

So wherever that is I'm not late with today's post;)

We've talked about Brooklyn based Bodkin before. Talk about making the grade! Check out the latest edition of Marie Claire for the latest on Bodkin.

It's great that MC is giving coverage to home-grown green. Thumbs up to Marie Claire for the coverage.

--till next week Restore, Refresh, Recycle & Renew

Bridesmaid Blues

There is nothing quite so wasteful as a bridesmaid gown that is so specific it can't be worn for anything else. Back in the day, I was subjected to purchasing a floral number with a big artificial flower located right at my bust which doesn't need any more attention drawn to it. The second time I was called to duty, I was required to wear a mauve and white satin number that made me (the oldest in the bridal party) look like mutton dressed as lamb.

Since then, brides have been much more reasonable requesting all attendants go with a particular color, or pick from one of several styles. When I got married, the woman who made my ensemble was my Maid of Honor and she chose a suit that worked well with my 1940's inspired tea length chemise and jacket. Allowing your attendants to choose an outfit that suits them and can be worn again as is or with slight alterations goes a long way to helping our environment. I have worn my wedding dress for another event and I have worn the jacket again on a couple of occasions with slacks or a skirt to create other ensembles.

Two Birds Bridesmaids has come up with an excellent solution. One dress that can be worn 15 ways. We have discussed the multiple option dress before, but this one is done very nicely for the special occasion category. According to the website, Two Birds offer, "One dress that can be wrapped in over 15 unique ways, flattering to all body types. 18 colors offered in 4 lengths, one size fits 0-14 and size B fits 16-24." The Classic dress is described as "nylon/jersey/spandex, blend dresses do not cling, maternity friendly, hand washable, made in New York, no alterations necessary." At $270-$310 this option is reasonable.

I wish this had been an option for me. The mauve satin (not at all forgiving as a fabric) number was ordered for me in a size 3 sizes smaller than the size that the chart indicated would fit my bust. I implored the bride to order large so we could tailor it down in the other areas, but she just couldn't believe I needed that large a size. So days before the wedding, my friend was cutting down the peplum and using the piece to extend the bodice. Thank heaven it was the 80's and there was a lot of peplum.

Two Birds doubles up doubles - the ability to wear the dress again and again kills more than "two birds" with one stone. Keeping the dress in your closet, instead of a land-fill and being able to hand wash, and producing in New York kills the environmental "two birds" with one stone. Thumbs up Two Birds for finding an environmentally sound Special Occasion solution.

--till next week Restore, Recycle, Refresh & Renew


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--Elphaba to Fiyero:"I don't CAUSE the commotion. I AM the commotion." --Wicked

View my Blog and work at www.minervamedia.co